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Shop
100+ of the region's outdoor brands, side-by-side, under open sky.
MOC26 · OUTDOOR FESTIVAL
ONE SERIOUS FESTIVAL.
OK NOT THAT SERIOUS...
22–25 October 2026/Emirates Sevens Stadium Grounds, Dubai
What you'll find at MOC26
GEAR, PEOPLE & GOOD TIMES.
Over a hundred outdoor brands side-by-side under open sky — overland rigs, 4x4 builds, moto, camping, paddle and adventure kit, all in one place. Walk the stands, climb into the trucks, handle the gear and meet the people who built it. Season-fresh launches, hands-on demos, test drives, skills clinics and live training run all weekend from the guides, drivers and athletes who do it for real. Four days, one ground — everything the outdoor community needs.
4 DAYS✦100,000 SQM✦100+ BRANDS✦LIVE DEMOS✦TALKS & SKILLS✦AROUND THE FIRE✦LIVE MUSIC EVERY NIGHT✦4 DAYS✦100,000 SQM✦100+ BRANDS✦LIVE DEMOS✦TALKS & SKILLS✦AROUND THE FIRE✦LIVE MUSIC EVERY NIGHT✦4 DAYS✦100,000 SQM✦100+ BRANDS✦LIVE DEMOS✦TALKS & SKILLS✦AROUND THE FIRE✦LIVE MUSIC EVERY NIGHT✦
MORE THAN AN EXPO
IT'S A LIFESTYLE.
Shop the gear, test it on the ground, live it around the fire and learn from the people who do it for real — four days outdoors, all in one place.
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Test
Touch it, try it, ask the people who actually built it.
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Live
Live music and bands each night, food trucks and open fire pits — golden hour to late.
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Learn
Talks, skills clinics and training at the heart of the programme.
The Expo
100+ brands. ONE DESERT SKY.
The exhibition is the heart of MOC26 — the region's outdoor industry gathered under open sky. Overland builders, moto brands, camping outfitters, paddle and adventure kit, side-by-side across the grounds. Season-fresh launches, hands-on demos and the people who actually built the gear, ready to talk.
On the ground
ACTIVITY ZONES & COMPETITIONS
MOC26 is not just about shopping but also learning and training. With a range of activities and competitions for all ages and skills, from kids to Pros. Expand your knowledge and test your team.
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The Main Arena
Headline competitions, pro & family showdowns and live demos — the centre of the action, every evening.
- 02
BIKE, 4x4 & OVERLAND ZONE
Articulation course, recovery and the Overland Build-Off — rigs judged on function, fabrication and field-readiness.
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Test Ride Zone
Demo bikes, the latest SUVs and side-by-sides on a dedicated off-road loop.
- 04
CAMPING & DESERT CRAFT
Camping set-ups, ecology & nature talks, learn to read the desert — guided by the region's best instructors.
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Kids' Adventure Zone
The next generation of adventurers— supervised, all weekend.
After Dark
When the sun drops, the fires light up.
Evenings at MOC26 are the soul of the weekend — good food, fireside talks, live music, bands on the main stage and a sundowner DJ to roll it through golden hour. Warm, loud where it should be, fireside where it counts.
Live Music Every Night
Live music on the main stage every evening — bands, sets and sounds carrying through the desert dusk.
Conversations
Special guests, presentations, talks and classes around the fire — insights, demos and storytelling long after dark.
Entertainment & Food
Main arena action — competitions, brand launches and live demos — paired with street food, BBQ pits and chef pop-ups running across the grounds all weekend.
Sundowner DJ
A golden-hour DJ set rolling from sunset into the late evening — fireside frequencies to close the day.
Fire pits · Live music · Smoked low & slow · Sundowner DJ
Site map
100 000 SQUARE METERS OF OUTDOORS.
Eight zones across the grounds.
The energy of MOC26
“GOLDEN HOUR. DESERT SKY. FIRES LIT. THE WHOLE COMMUNITY IN ONE PLACE.”
Four days · Open sky · Real ground · One weekend that sets the tone for the season
Explore MOC26
