MOC27 · BUILDING PARTNERS

NOT JUST SEEN, BE EXPERIENCED.

BE THE FACE OF THE OUTDOOR SEASON

21–24 JANUARY 2027/THE SEVENS STADIUM GROUNDS, Dubai
MOC27 festival brand mark

What you get

MORE THAN BRANDING.  GET INVOLVED.

Every MOC27 sponsorship combines physical presence with active programme integration. Senior partners get an outsized role in shaping the community's outdoor festival — and visibility that carries through the winter.

Reach buyers in their element

Put your brand in front of a high-intent UAE outdoor audience — drivers, riders, campers, adventurers and families actively shopping for gear, vehicles and experiences.

ACTIVATE, USE YOUR FREE SPACE

Every tier includes physical exhibit space so your brand lives in the experience — product in hand, conversations on the ground, leads in the pipeline.

Star in the main arena

Programmed demo slots put your product, vehicle or talent centre stage in front of the biggest crowd of the weekend — moto, 4x4, stunt, launch or technical showcase.

Own the conversation

Naming rights on zones, activities and the festival itself are on the table at higher tiers — your brand becomes part of how people talk about the weekend.

Content you can keep using

Professional photo and video capture, social features and a post-event sponsor report give you assets that work hard long after the gates close.

A stage for your expertise

Run a workshop, training session, technical talk or product demo on the official programme — position your brand as the authority in your category.

MOC27-PARTNER TERMS

Get in at launch and lock in pricing, category exclusivity and first right of refusal for MOC27 — before the market sets the rate card.

Partnership opportunities

PICK YOUR PLAY. WE'LL BUILD AROUND IT.

Five ways in — from official category association to full event naming under the MOC Festivals brand. Every package combines a named association, an included sponsor stand and an agreed activation programme. Final scope, exclusivity and investment are built around your goals — request the sponsor pack for a tailored proposal.

FULL EVENT NAMING PARTNER

Naming Partner

Bespoke scope

Present the event under the MOC FESTIVAL umbrella with full naming rights, premium presence and complete content integration..

Event-wide association

Principal Event Partner

10m × 20m open stand included

PREMIUM TIER available logo tier with priority branding, content and activation across the whole festival. Full Coverage and co naming rights..

Named ownership of a main zone

Main Zone Partner

10m × 10m open stand included

Own Motors, Outdoor Lifestyle, Camping, Festival or Community with zone signage, scheduled activation and content.

Named ownership of a feature area

Area Partner

5m × 10m open stand included

Named association with a feature such as the Arena, Main Tent, workshops, family area, test tracks or food and music pockets.

Official category association

Official Category Partner

5m × 5m open stand included

Official designation and category priority within one approved commercial category in an area and a combined campaign..

Included space is space-only. Tents, power, water, furniture, custom builds, and production are quoted separately. Final conditions pending agreed contract. Pricing on request — every package is tailored.

Own a live experience

Sponsorable zones & activities

Activity sponsorships are sold separately from core tiers. Take naming rights, branding and integration on a specific zone, demo or competition.

Main Arena

Action Zone

Outdoor Living Zone

Adventure Talks & Majlis

TEST DRIVE ZONE

Technical Garage

Family Adventure Zone

DEMO ZONE

Recovery Zone

Competitions & Awards

Entertainment

Food & Drink

Product & material partners

Offset cost. Increase value.

Supply product, gear, vehicles, refreshments or production support in exchange for branded visibility scaled to value contributed.

Product, gear, vehicle, refreshment and production partners are recognised on-site and across the campaign — from logo placement and social inclusion up to zone association and bespoke activity naming. The more value you contribute, the bigger the visibility.

Request the Deck

Become a partner

Tell us what your brand, service or organisation wants to sponsor and own — a tier, a zone, an arena moment, a competition, a workshop or a prize-draw activation — and we'll send the full sponsor pack with included space, audience numbers, content opportunities and founding-partner terms.

Exhibitors, garages, accessories, manufacturers, promotional and experiential agencies are welcome to apply using the same form. Commercial models include fixed participation fees, sponsorship packages, prize-pool partnerships or event-funded programming.

SENIOR PARTNER SPOTS ARE LIMITED.

MOC27 camel mascot